A shout out to… coworking!

We’re always thrilled to get press. Who isn’t? Seeing a feature article in our hometown newspaper, the Austin American-Statesman is, of course, particularly gratifying.

Omar Gallaga, Statesman technology culture reporter, Digital Savant blogger, recap master of Smallville for Television Without Pity, and general digital renaissance man, wrote a sweet feature for this Sunday’s paper. Omar visited with me, the great guys at Conjunctured, and the folks from Caroline Collective in Houston for the article.

Granted, I’m biased, but it seems to me this article captures both the spirit of coworking and the incredible opportunities for different flavors of coworking about to come online.

The way we work is changing. The internet, ubiquitous broadband access, frustration with opaque corporate and political administrations, and high gas prices, have led to the acceptance of the independent/mobile worker as a viable, even preferable alternative to the traditional combination of on-site employees and in-house agencies.

The way we work is changing. Independent workers don’t need to pretend to be big companies. We make a better impression by working in smart ways, in smart places, with smart people.

The way we work is changing. Coworking is in its infancy. We’re just beginning to recognize and acknowledge the needs of a newly mobile, demanding workforce.

It’s way fun to be a part of this sea change :)

For visitors new to coworking

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Photo taken by the supremely talented Bret Gerbe and blatantly lifted from the Austin American Statesman. Hope that’s ok.